Logo Design
A distinct mark built to work across every touchpoint.
A logo is often the first thing a potential customer sees, and it needs to work at every size — from a favicon to a billboard — while genuinely representing your brand. NAXVIO designs logos through a proper discovery process rather than generating random concepts, so the final mark reflects your actual positioning and holds up across every application.
Why Logo Design matters for your business
- Discovery-led designConcepts are grounded in your brand positioning and audience, not generated randomly and hoped to fit.
- Scalable across every useDesigned to work cleanly from a tiny favicon to large-format print, without losing legibility or detail.
- Colour and typography consideredEvery element chosen deliberately — colour psychology, font pairing, spacing — not aesthetic guesswork.
- Full file package deliveredVector source files and every format you'll actually need for web, print and social use.
What's included
- Brand discovery session — positioning, audience, competitors
- Multiple initial concept directions
- Refinement rounds on your chosen direction
- Colour palette and typography pairing
- Full file package — SVG, PNG, favicon sizes, print-ready formats
- Basic usage guidelines for consistent application
Why choose NAXVIO for Logo Design
A logo that looks good in a mockup but breaks down at favicon size or in single-colour print isn't actually finished — we test every design across the sizes and contexts it'll genuinely be used in before calling it done. Twenty years of design work has a way of teaching you exactly where logos tend to fail in practice.
Frequently asked questions
How many logo concepts will I see?
This varies by package, but we typically present 2–4 distinct initial directions before refining your preferred concept through further rounds.
Do I own the final logo files?
Yes, full ownership and source files are transferred to you upon final payment and sign-off.
Can you redesign my existing logo instead of starting fresh?
Yes — logo refreshes that modernise an existing mark while preserving brand recognition are a common request, and often more appropriate than a full redesign.
What file formats will I receive?
Typically vector source files (AI/SVG/EPS) plus exported PNGs at various sizes, a favicon set, and any specific formats you need for print or platform use.
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